The Manila International Auto Show (MIAS) 2024, held at the World Trade Center Metro Manila, once again proved itself as the leading automotive event in the Philippines. Taking place from April 4 to 7, 2024, the exhibition welcomed over 120,000 attendees and featured the latest vehicle models and innovations from both local and international manufacturers. With the theme "Driving Tomorrow," the event highlighted significant advancements in automotive technology, particularly in electric and hybrid vehicles. Prominent brands such as Toyota, Ford, and Hyundai introduced their newest environmentally friendly models, emphasizing the industry's growing commitment to sustainable transportation.
Aside from car exhibits, MIAS 2024 offered interactive displays and test-driving experiences, enabling visitors to explore the latest automotive technologies up close. The event also hosted the "Innovation in Motion" symposium, where industry leaders shared insights on topics such as autonomous driving, smart car technology, and the future of mobility in urban areas. A special section was dedicated to startups and tech companies, giving emerging businesses the opportunity to showcase their contributions to the rapidly evolving automotive industry.
One of the biggest crowd-pleasers was the classic car competition, where numerous carefully restored vintage vehicles were displayed, celebrating the heritage and craftsmanship of the automobile industry. The show concluded with the highly anticipated "Car of the Year" award, which was presented to a newly launched electric SUV that stood out for its innovative design and outstanding performance. As MIAS 2024 came to an end, exhibitors and visitors alike left the event with a greater appreciation for the future of transportation in the Philippines and worldwide.